Product configurators: Customized solutions for your products

An online product configurator is a digital tool that allows customers to customize products to their individual needs—from dimensions, color, and material to functions and additional features.

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Roman Haar

🚀 Why is a product configurator the solution?

Frequently Asked Questions & Answers

We offer you a variety of configurators

Roman Haar

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3D-Modell einer L-förmigen Terrasse mit Holzbelag und eingelassener Oval-Aussparung für Whirlpool oder Pflanzbecken – Kombination aus Holz- und Steinplattenbelag
Terraces
3D-Modell einer modernen Sichtschutzanlage mit Tor, Holzlamellen und schwarzen Aluminium-Pfosten – modulare Zaunlösung für den Garten
Fence
3D-Modell eines modernen Einfamilienhauses mit Satteldach, Holzfassade und angebautem Flachdach-Erweiterungstrakt.
Facade
3D-Visualisierung einer PV-Anlage auf Flachdach mit Ost-West-Ausrichtung – Solarmodule in zwei gegenläufigen Reihen platziert, Technik- und Wartungsflächen deutlich markiert
Solar configurator
Moderne Außentreppe mit fünf geraden Blockstufen aus Beton in schlichter Rechteckform – funktionales Design für Eingangsbereiche
Stairs
Modernes Lofttür-Design mit schwarzem Metallrahmen und Glasfüllung, bestehend aus zwei Glastüren mit feststehenden Seitenteilen. Im Hintergrund sichtbar: ein heller Wohnbereich mit einem beigen Ecksofa, Vorhängen und Holzfußboden.
Loft door configurator
Runder Türdrücker aus Edelstahl auf weißer Tür mit integrierter Drehverriegelung – modernes Drückerset mit runder Rosette
Door handle configurator
Ein halb geöffnetes, verschiebbares Pooldeck aus Holz liegt über einem rechteckigen Swimmingpool mit bläulichem Wasser. Die Deckhälfte befindet sich auf Metallschienen und lässt einen Teil des Pools offen. Das Ganze ist von grünem Rasen umgeben.
Pool deck configurator
Barrierefreier Gehweg mit kontrastreichem Leitstreifen in Schwarz-Weiß, der eine sichere Führung für sehbehinderte Personen bietet. Im Hintergrund eine überdachte Sitzgelegenheit, rechts angrenzend eine Straße mit Bordstein.
Infrastructure
Special solutions
Leuchtendes digitales Diagramm mit Balken und Trendlinie, die einen stetigen Anstieg und messbare Erfolge symbolisieren.

Measurable benefits: Work more efficiently, sell more successfully.

Christina Häusser, NaturinForm GmbH

Everything went wonderfully, from the preparation and implementation, including the preparation of international versions, right through to the launch. We were also very satisfied with the time management.🚀

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Error reduction
90%
Higher sales
40%
Time saving
80%

We are your perfect partner

Zwei stilisierte, polygonale Gesichter – Frau und Mann – aus blauen geometrischen Flächen, einander zugewandt auf transparentem Hintergrund. more info
Customized solutions
State-of-the-art technologies
Expertise through experience & specialization
Competent and comprehensive support
Maintenance & Hosting - IT stuff?
Long-term business relationships

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Any questions?

  • An online product configurator is a piece of software that does not require installation and makes highly complex use cases plannable. Every situation can be planned using configuration options (dimensions, colors, etc.).
  • The visualization of the products simplifies the presentation of the plan and gives a first impression of the product.
  • In addition, material requirements—including price calculations—can be displayed directly in the configurator. This allows you to communicate your products and services transparently to your customers.

Product configurators are suitable for all products that can be customized.

They range from realistic 3D representations of individual items to the planning of large, complex projects with dependencies and a multitude of components.

In each of these situations, a configurator offers valuable support.

The main advantages of product configurators are:

  • Increased sales through greater online presence
  • Planning reliability through plausibility checks and standardization
  • Reduced workload for employees and time savings
  • Transfer of expertise to your customers
  • Modern and contemporary presentation of the company as an employer and to customers

The range of functions is as extensive as its customization options. Each configurator is unique and adapts to the needs of your company.

In addition to the technical functions that arise from your set of rules, a configurator also offers the following possibilities:

  • Save and load plans.
  • Generate quotes via email.
  • Create installation plans and cutting lists.
  • Provide PDF downloads of plans.
  • Real-time price calculation.
Roman Haar

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Increase your online presence and boost sales!

Findability on the internet is an extremely important factor that significantly influences your customers' purchasing decisions. If you cannot be found, then customers cannot choose you.

Web configurators for your individual products offer numerous advantages and greatly improve findability. They bring users to your domain, and in most cases, they remain on your site or configurator for a longer period of time. Take advantage of these benefits!

Improve customer service

In addition to the planning reliability and speed that you gain by using an online configurator, there are also some soft facts that will help you and your company move forward.

First and foremost, it's all about customer service. Presenting complex issues to the user in a simple and guided manner is an important factor in times of skilled labor shortages and an important argument for using an online configurator.

Advantages of using an online configurator

  • Planning reliability
    Customizable plausibility checks ensure that only planning paths that are possible according to your assembly instructions can be taken.
  • Product visualization
    Realistic 3D representations allow you to digitally transport your product into your customer's living room or office.
  • Batch size 1 / one-off production
    The desire for customization is greater than ever before. Batch size 1 is more relevant than ever. A configurator offers the perfect platform for this.
  • 24/7 availability
    The configurator is available around the clock. The system knows no holidays, no working time restrictions, and no time zones.
  • Digitization of processes
    Each configurator offers the option of connecting to an additional system (e.g., ERP, CRM systems, or web shops) in order to handle the entire purchasing process digitally.
  • Planning speed
    Time plays an incredibly important role in planning. On the one hand, a configurator reduces the workload on your employees and thus saves costs. At the same time, you are able to prepare quotes more quickly and thus convince potential customers with your speed.
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