Product configurators
Custom solutions for your productsFind the right configurator for your product.

Measurable benefits: Work more efficiently, sell more successfully.
Christina Häusser, NaturinForm GmbH
Everything went wonderfully, from the preparation and implementation, including the preparation of international versions, right through to the launch. We were also very satisfied with the time management.🚀
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Any questions?
What is a product configurator?
- An online product configurator is a piece of software that does not require installation and makes highly complex use cases plannable. Every situation can be planned using configuration options (dimensions, colors, etc.).
- The visualization of the products simplifies the presentation of the plan and gives a first impression of the product.
- In addition, material requirements—including price calculations—can be displayed directly in the configurator. This allows you to communicate your products and services transparently to your customers.
For which products is a product configurator suitable?
Product configurators are suitable for all products that can be customized.
They range from realistic 3D representations of individual items to the planning of large, complex projects with dependencies and a multitude of components.
In each of these situations, a configurator offers valuable support.
Why should I use a product configurator?
The key benefits of product configurators are:
- Increased sales through greater online visibility
- Planning reliability through validity checks and standardization
- Reduced workload for employees and time savings
- Demonstrating expertise to your customers
- A modern and up-to-date image of the company as an employer and in the eyes of customers
The range of features is as extensive as its customization options. Every configurator is unique and can be tailored to your company’s needs.
In addition to the technical functions derived from your ruleset, a configurator also offers the following capabilities:
- Save and load plans
- Generate quotes via email
- Create installation plans and cutting lists
- Providing PDF downloads of plans
- Real-time price calculation
Increase your online presence and boost sales!
Online visibility is an extremely important factor that significantly influences your customers’ purchasing decisions. If customers can’t find you, they can’t choose you.
Web configurators for your custom products offer numerous advantages and greatly enhance your online visibility. They drive users to your domain, and in most cases, these users stay on your site—or on the configurator—for an extended period of time. Take advantage of these benefits!
Improve customer service
In addition to the planning reliability and speed that you gain by using an online configurator, there are also some soft facts that will help you and your company move forward.
First and foremost, it's all about customer service. Presenting complex issues to the user in a simple and guided manner is an important factor in times of skilled labor shortages and an important argument for using an online configurator.
Benefits of using an online configurator
- Planning certainty
Customizable validity checks ensure that only assembly paths that are permitted according to your assembly instructions can be selected. - Product visualization
Realistic 3D renderings allow you to digitally place your product in your customer’s living room or office. - Batch size 1 / Custom manufacturing
The demand for customization is greater than ever before. Batch Size 1 is more relevant than ever. A configurator offers the perfect platform for this. - 24/7 availability The configurator is available around the clock. The system is not subject to holidays, working hour restrictions, or time zones.
- Process digitization
Every configurator offers the ability to integrate with an upstream system (e.g., ERP, CRM systems, or online stores) to handle the entire purchasing process digitally. - Planning speed
Time plays an incredibly important role in planning. On the one hand, a configurator reduces the workload on your employees and thus saves costs. At the same time, you can create quotes faster and win over potential customers with your speed.














